Showing posts with label K. Preliminary Task: planning materials.. Show all posts
Showing posts with label K. Preliminary Task: planning materials.. Show all posts

Thursday, 10 October 2013

Questionnaire analysis


Questionnaire Analysis

We created some questionnaires to discover what college magazine would best fit the target audience, 55% of the people we gave the questionnaires to were female and 45% were male.

 We found that 95% of these people did not read the current college magazine meaning it does not reach its target audience well enough.

55% of these people said that would want a magazine monthly with the second most popular choice being every term, this would give the producers and fair amount of time to produce good content rather than having to rush to make a magazine every week.

 Half of the people said they would be willing to pay for the magazine, these people would on average pay 50p at the most.  

The majority said they would like to see Fashion, study tips, music, jobs or food in the magazine. 60% of people we surveyed said they would like to see an image on the front cover as it would attract their attention. We found that most people would prefer the colours to be blue, black, and white or green so the best three combinations out of those colours will be picked.

From the people we surveyed 50% would be interested in contributing to the making of a college magazine. 65% of these people would like a version of the magazine online and 80% would buy it if it had freebies that came with the magazine.  

College magazine questionnaire


Target Audience Questionnaire
     1.    Are you Male/Female/Other?

     2.      Do you read the college magazine?    Yes/No

     3.      How often would you like to receive a college magazine?
          
          Weekly      Fortnightly      Monthly      half-term      every term
      
     4.   Would you be prepared to pay?

If so, how much?      Nothing      50p      £1      £2
      5.  Would you be more likely to buy the magazine if it offers freebies and discounts?    Yes/No

      6.  What would you like to see in the magazine?

Fashion      Sport      Jobs      Music      Finance      Study tips      Problem page      review page     

             Review page      Food      Other……………………….

     7.  What type of image on the front cover would attract you to the magazine?

People      Technology      Nature      Student art work

      8.  What colour scheme would attract you to the magazine? (Suggest 3 colours)
            ..............................................................................................
 
9.       Would you be interested in contributing to the magazine?    Yes/No

     10.   Would you also like an online version?    Yes/No