Q Magazine analysis

Q Magazine analysis

Q is a monthly rock and roll magazine which launched in 1986. Since then it has built a worldwide reputation for its quality of content aimed at fans, stars and the music industry. The magazine often includes album reviews, exclusives and many more all with a sense of humour to attract audiences to the magazine that shapes music all over the world.

Q is known for featuring the world’s biggest artists on its innovative front covers and feature articles. The often introduce new artists to the world and inform us of what’s coming up next. They also have created an online presence with their own website and their own interactive app within the app store which includes Q radio, live events, social media and the world famous Q awards.

Q is the UK’s most purchased magazine. It also includes impressive photography and in-depth reporting. It has grown to become trusted and important as well as persuasive within the world of music, a review in Q can make or break and bands career. They tend to have unmatched access to the biggest stars in rock and roll. Its audience is the youngest than any other music monthly magazine and not just 97% of its readers class it as a quality magazine but research also states that it rates higher than others with its quality of awards, photography, and interviews.

Each issue includes the interviews and information on the latest and biggest stars within the music industry. The circulation of this magazine is 58,980 (just from Jan-Jun ’13) and their readership is estimated as 377,000. The gender ratio is 31.7% female and 68.3% male and the highest age to read this magazine is 15-24.

Q is linked to big events such as Glastonbury as every year Q produces Glastonbury’s Official Souvenir Review live on the festival site. They also have created their own annual Q award ceremony which has the biggest stars attending each year. They have even go as far to create their own radio station and online app.